The Catchy Tunes of Mumbai's Advertising Industry
Explore the vibrant world of advertising in Mumbai with this online video course that delves into how music is created for TV commercials in Mumbai, highlighting the unique dynamics of this industry. Participants will learn about the critical protocols and etiquette necessary for thriving in this competitive environment, with an additional section on the best practices for collaboration and co-composition in creative projects. The course also addresses common pitfalls and how to avoid them, ensuring that learners can navigate challenges smoothly.
Led by an experienced industry professional, the course includes personal anecdotes and valuable lessons gleaned from years of working in Mumbai's advertising scene.
One of the course highlights is a step-by-step walkthrough of creating music for a real TV commercial—from the initial concept and client feedback to the final production. This practical approach helps consolidate learning and gives participants a real-world taste of creating music for advertising.